(Challenge)
The main challenge was to craft images that felt both aspirational and authentic, accurately reflecting the materials, finishes, and atmosphere envisioned by BC San Michele. Each rendering needed to balance aesthetic appeal with a true-to-life representation, suitable for a high-profile design fair.
(Objective)
The objective was to deliver a collection of photorealistic renders that would elevate BC San Michele’s presence at Salone del Mobile 2023. The visuals had to inspire, engage, and make a memorable impression on catalog readers and fair visitors alike.
(Results)
The rendered images became a central feature of BC San Michele’s Salone del Mobile 2023 catalog, helping the brand attract attention and spark conversations with clients, designers, and industry professionals.






